When you’ve taken your new store from a simple concept to a full-functioning business, it’s hard to let go of monitoring any aspect of your store. But realizing when it’s time to outsource departments, such as marketing, before it’s too late can save you time and money in the long run.
Develop a media strategy to educate potential customers and make a connection before you invite them into your new store.
Finding the right mix of local media tactics for a B2B product can seem a little challenging, but there are several highly targeted ways to reach your niche audience.
If you are advertising a product to other businesses you may question the right media vehicle to deliver your message. Because like any local media campaign, the key to increasing your ROI is reducing the “waste.” You need to find efficient ways to put your message in front of your target audience. Read more