Nothing says “we appreciate you” like a big party. Be sure your special event has all the elements to become a big splash and not a bust…
These social media blunders could take your brand from beloved to blocked by followers.
Leave snarky tweets to the tweens. When it comes to social media showdowns, be sure your new store is always a spectator and never a contender.
When you’ve taken your new store from a simple concept to a full-functioning business, it’s hard to let go of monitoring any aspect of your store. But realizing when it’s time to outsource departments, such as marketing, before it’s too late can save you time and money in the long run.
A fabulous grand opening requires a lot of forethought and a little creativity if you hope to engage your community and secure long-term customers.
The old adage of needing to “think about what you say before you say it” is especially true when it comes to selling your new store to potential customers. Read more
Make sure you hit all the right notes to ingratiate your new store with the community. Read more
It’s amazing how much a British science-fiction television show has to teach us about opening a new store – if we’re willing to follow the Doctor’s orders.
Follow the structure of a movie to make brochures easily digestible.
Think about your favorite movies. What do they all have in common? If you watch them again and pay attention to their structure, you’ll find it to be pretty much the same from movie to movie. Read more